TheWorld Bulk Wine Exhibition of this year was the 11th year, and we saw over thelast years more and more Chinese visitors coming to Amsterdam. I think this wasdue to we have a more open market and buyers understand better which qualitiescome from what country. And now also that a lot of wineries are interested inthe Chinese market, we saw a great success of 2019, which was the 1st editionof World Bulk Wine Exhibition Asia in Yantai. 2019 was anywhere a verydifficult year for the Chinese wine market. I think many people struggled a lotand I think also saw that there are possibilities. They need to also beprobably more honest with their clients to make wines, that are suitable forthe market and at the same time be fair with what they sell in which way. Ithink it is very good for Yantai, that you have the chance from everywhere ofChina come to Yantai to have a look what the wineries around the world couldproduce and what could be really exactly the wines that are fitting for yourclients. But the most important thing is to understand, what your clients want,what they appreciate, what they like, and give them the wines that they arelooking for.
世界散裝酒展覽會已經進入了第11年,過去幾年中,我們看到越來越多的中國參觀者來到阿姆斯特丹。我想這是因為我們的市場更加開放,并且買家更了解哪個國家/地區出產什么品質的葡萄酒。現在有很多酒廠對中國市場感興趣,我們2019年在山東煙臺舉辦了首屆世界散裝酒展覽會亞洲展,并且獲得了巨大的成功。對于中國葡萄酒市場而言,2019年是非常艱難的一年。但我認為許多人在矛盾掙扎的同時也看到了切實的可能性。在這種形勢下,酒廠需要更誠實地對待客戶,生產適合市場的葡萄酒,同時認真考慮賣哪些葡萄酒以及用什么方式賣酒。我認為在煙臺舉辦這一展會是個好機會,人們有機會從中國的各個地區來到煙臺,看看世界各地的酒莊能夠生產什么樣的葡萄酒,并且找到真正適合您客戶的葡萄酒。最重要的是,要了解客戶的需要什么,欣賞什么,喜歡什么,并為他們提供所需的葡萄酒。
編輯:王韶卉